Further consolidating its position in Indian bike and scooter markets, Japanese two-wheeler giant Yamaha Motor on Friday launched its second offering in the scooter segment - RAY Z and two bikes in the Yamaha SZ sport model series -SZRR and SZ-S, while pointing out that it sees India becoming one of its top five markets by 2016 as it plans to roll out many products in the volume-driven mass segment available here.
“India is an important market for us these models will further increase our penetration in this country's market. We are ready to invest variety of resources in this country to make us stronger,” said the President and CEO of Yamaha Motor Company (YMC), Hiroyuki Yanagi on the occasion of the new models.
When asked by The Pioneer as to what kind of resources he is referring to, Yanagi said, “Yamaha has already invested 1,500 core for plants at Chennai and have also established Yamaha Motor India Sales Pvt ltd and YMRI which show our commitment for Indian market. Whatever is needed here we will provide.”
Already strong in the bike segment with its SZ series bikes, the company is devoting its energy in the scooter segment where it has experienced 22 per cent growth with its first product Yamaha Ray.
“With this new scooter RAY Z, we are confident of good growth. As within a short of span of only seven months we are able to sell 60,000 RAY scooters. With this new product we will be able to sell at least 15,000 scooters per month,” said Yamaha Motor Sales Vice President Roy Kurian, who was also present on the occasion.
The new variant in the scooter segment 'RAY Z' is priced at Rs 48,555 (ex showroom, Delhi). Besides this, the two new versions of its motorcycle in the SZ series, are priced at Rs 59,500 and Rs 62,500 (ex showroom, Delhi) respectively.