In a move to expand its business, Wave Group's division 'Wave Distilleries & Breweries' has set up a new brewery in Unnao, Uttar Pradesh. The brewery has been established in association with Mohan Gold Water Breweries ltd.
The plant at Unnao, spread across 12 acres, will be a brewery unit with global standards using modern ways of brewing beer and equipped with best of machineries. The brewery will brew high quality beer exclusively for Carlsberg i.e. its 100 % production just for the brand. The brewery at Unnao is the 3rd largest in India with the capacity to brew 0.7 million HlPA (Hectolitre per annum) of beer, 750,000 cases (650 ml) per month and 15,000 bottles/ hour through its state-of-the-art, fully automated bottling and canning unit. Modern and automated techniques help in ensuring that the beer is produced under hygienic conditions, free from any external impurities.
The brewery is successfully going to produce Carlsberg lager premium beer under the brand name of Carlsberg 'green' and 'elephant' and position it as a premium beer with international look and feel in its packaging & communication to the consumer.