Shine.com, India’s second largest job portal, announced a strategic partnership with social recruitment platform MyParichay, making it the first Indian job portal to integrate recruitment services through Facebook.
The Hindustan Times Group on Tuesday announced a complete revamp of shine.com, saying that 85 per cent of Indian jobseekers use some or the other online social networking platforms for finding a job, this new product will be a game-changing social recruitment platform.
It means that recruiters will now be able to connect with the largely untapped set of jobseekers, most of which fall in the junior to mid-level hires. The Shine MyParichay social bar enables a recruiter to be able to reach out to the personal networks of their employees, match the skills and requirements to those in the extended network, and use the referral feature to connect with potential candidates.
Commenting on this breakthrough innovation on Shine.com, Amit Garg, Business Head, Internet Business, HT Media, said, “With Shine.com, HT Media has focused on recruiter needs and strive for innovative solution which provides tremendous value in the recruitment industry. After our candidate database crossing the 1 crore mark and with 2 lac Job Openings on site, we are now the world’s first job portal to integrate Facebook hiring solutions with our mainstream offering.”
“Our latest survey with candidates suggests that 65 per cent of respondents are more likely to use Facebook over linkedIn for job search - we now have a product that bridges this opportunity between recruiters and candidates. Our strong technological capabilities and a focused team working on integrating social media for recruitment have been instrumental in creating this unique product for this space,” he added.