Food and beverage major PepsiCo on Tuesday announced extension of its partnership with the Government-supported CSC’s Grameen eStore platform in three more states -Andhra Pradesh, Madhya Pradesh, and Jharkhand - and list its products on it.
"After a successful pilot project in Uttar Pradesh, PepsiCo India’s snacking brands... will be listed on the CSC Grameen eStore across the hinterlands of Andhra Pradesh, Madhya Pradesh and Jharkhand, and will continue to be listed in more districts of Uttar Pradesh. The products will be made available through 20,000 village level entrepreneurs (VLEs) and 489 distributor village level entrepreneurs (DVLEs)," the statement said.