New star rating methodology by the Bureau of Energy Efficiency applicable from January, 2018, would lead to increase in demand for inverter models, say air conditioner makers.
Besides, it would also benefit the customers by reducing running cost as it will consume less energy although price for a five star AC would go up, they said.
“We expect post this announcement, sales of inverter AC will increase as inverter technology is highly energy efficient,” lG India Business Head- Air conditioners, Vijay Babu told the news agency.
Panasonic India Business Head, Air Conditioning Group, Mohammed Hussain said: “With this new rating system, the consumer will wish to upgrade the model to a five star, resulting in buying a model with higher price. This will also make the consumer upgrade to an Inverter AC. Thus, it would be a psychological price increase for the consumers”.
Indian Seasonal Energy Efficiency Ratio (ISEER) was voluntarily introduced in 2015 and was adopted by leading AC makers for their range of inverter ACs. Hence the price of the Inverter range would remain the same.
“The new norms will also benefit the customers by reducing running cost, as it will consume less energy,” Voltas India UPBG & M&CED President & Chief Operating Officer Pradeep Bakshi said.