Country's largest carmaker Maruti Suzuki on Thursday said it will continue with its rural expansion plans despite a prediction of below par monsoon this year. It said however that weak monsoons have always remained a concern for the overall economy as well as the company.
“Our programme of extending sales in these (rural) areas, by building more outlets continues. It is certainly not impacted by a report about the monsoon having the probability of being below par. We don't change our plans on these reports,’ Maruti Suzuki Chairman RC Bhargava told to reporters in a press meet. According to the IMD, India is likely to witness a ‘below normal’ monsoon in 2015, for the second consecutive year. Betting big on India's rural market, Maruti is targeting to increase its penetration in rural areas by over 20 pc to have presence in 1.5 lakh villages.