Taiwanese mobile phone maker HTC corp is eyeing 10 per cent market share, as the company adopted an aggressive pricing strategy for its new smartphones.
“ We don’t disclose as such but according to third party reports we have 4- 6 share and as soon as possible we want to achieve 10 per cent market share in India ,” HTC India Country Head Faisal Siddqui told The Pioneer.“Today we are launching three devices and after six weeks, we will launch another device” he added when asked about the future products lined up.HTC on Monday announced global launch of its lowest priced smartphone Desire 210 for Rs 8,700 here. We have been thinking about to come up with sub-Rs 10,000 product for Indian market.