Helo, a regional language social media platform, on Wednesday unveils the top three most popular trending topics that have engaged users nationwide.
According to Helo, this year’s festive Diwali season was the biggest trending topic of 2018, as the platform garnered over 600 million views, with users exchanging wishes and engaging with posts by Indian celebrities.
The second most popular trending topic among Helo users was the launch of the film 2.0. The release of this biggest Indian science fiction film of the year last November garnered over 220 million views on the platform. This trending topic sparked discussions around the film as well as on the topics of science and technology, resulting in various posts and memes.
Helo is available in India in 14 vernacular languages, including Hindi, Telugu, Tamil, Malayalam and more.