A worldwide shift to combat hidden hunger needs to be launched by processing food in a way that micronutrient shortages are adequately addressed, opined experts in a webinar.
“Food fortification is seen as a viable, scientifically proven, WHO approved & cost-effective strategy to address the problem of malnutrition,” said Vivek Chandra, CEO, LT Foods & Co-Chair, National Food Processing council, ASSOCHAM. While, Vikram Kelkar, Group Managing Director, Hexagon Nutrition, said, “The inclusion of exercise, healthy diet, use of over-the-counter medications, and dietary supplements is becoming a way of life.”