E-commerce major Flipkart on Thursday said it has signed a memorandum of understanding (MoU) with Uttar Pradesh Khadi & Village Industries Board (UPKVIB) as part of the former's 'Samarth' initiative.
Flipkart Samarth is aimed at enabling artisans, weavers, and craftsmen from diverse backgrounds and rural parts of the country to set up their business on Flipkart, a statement said.
"UPKVIB and Flipkart will work together to help weavers and artisans sell Khadi fabrics and village industries products across Flipkart's pan-India customer base of over 160 million," it added.