Steel Authority of India ltd (SAIl) and Rashtriya Ispat Nigam ltd. (RINl), the two major steel PSUs under the Ministry of Steel on Sunday organised an interaction for the Northern Region’s customers in Jind for increasing steel use in Haryana. The occasion was graced by Steel Minister Chaudhary Birender Singh. Haryana MlA Prem lata Singh also attended the event.
This customer’s meet was arranged at a time when India is amongst the few world markets where steel consumption has better prospects and steel demand is expected to grow on back of government’s sustained spending on infrastructure, construction, housing, smart cities, Make in India etc. initiatives. The average per capita consumption of steel in India is below 60 kg and in rural India a mere 12 Kg, thus providing ample opportunity to boost steel consumption. While the steel market is globally challenging, the domestic industry must take innovative steps to enhance country’s steel consumption and counter the effects of cheap imports by its cost effective and quality steel. Domestic industry should use design & product engineering for enhancing steel consumption by establishing steel’s cost effectiveness, quality & durability as a material for construction in sectors like infrastructure, transportation and urban development.