Networking giant Cisco is betting big on verticals like eCommerce, manufacturing and Government to boost its business in India that is one of the fastest growing geographies for the US-based firm. ECommerce sector in India has seen unprecedented growth with increasing Internet penetration and more people shopping online.
“eCommerce is the perfect segment to work with right now. The traffic volumes are high and the heavy consumer usage brings in high requirements for bandwidth and networks. Also, the solutions that are deployed with these new age technology companies have to be customised for their needs and so, there is a lot of co-innovation. We see a lot of potential,” Cisco India and SAARC President Dinesh Malkani told agency.