Oberoi Hotels unveils new brand identity
New Delhi: Oberoi Hotels & Resorts Tuesday unveiled a new brand identity, Oberoi Sun, and added a tag line 'Heart. Felt.'. In a statement, The Oberoi Group said the rebranding was based on extensive research that showed that "sincere care and personal attention" set it apart from others. “Oberoi Hotels & Resorts has revisited its identity to ensure that it reflects all its core values and proudly presents the 'Oberoi Sun'. The 'Oberoi Sun' translates the warmth, energy, and sense of well-being that our guests experience. This is the promise that each one of us at Oberoi makes to every single guest,” it said. A newly-revamped website has also been launched. “The words 'Heart. Felt.' have been added to explain the way guests describe their Oberoi experience and form the central pillar of the brand strategy and communication programme,” the statement said. The Oberoi Group Executive Chairman P R S Oberoi said: "With a belief and commitment to our guests, we thought who better to guide us into the future than our guests, initiating an exciting journey of brand re-discovery for Oberoi.” Oberoi Hotels & Resorts operates 22 hotels and resorts in six countries. The Oberoi Marrakech in Morocco, the newest resort in the portfolio, is set to open this year.
ITC sells brand John Players to Reliance Retail
New Delhi: Conglomerate ITC Tuesday said it has sold its menswear brand John Players to Reliance Retail for an undisclosed amount. Besides, the Kolkata-based firm has also transferred the trademark as part of the deal. “In line with this ongoing restructuring, ITC has sold the brand John Players and related trademarks and intellectual property, and the goodwill related thereto, to Reliance Retail Ltd,” a spokesperson of ITC said. He said a restructuring plan is underway as part of the strategic review of the lifestyle retailing business. According to media reports, the deal is estimated to be around Rs 150 crore. The deal would strengthen the presence of Reliance Retail and its online platform Ajio.com in the growing lifestyle retail space. Established in 2002, John Players was a youth fashion apparel brand from ITC.
Jet Airways shares rally further; close 6.5% higher as Naresh Goyal steps down
New Delhi: Shares of Jet Airways continued to rise for the second day Tuesday and closed 6.5 per cent higher on the bourses following the exit of Chairman Naresh Goyal and his wife Anita Goyal from its board. The stock closed at Rs 271, up 6.48 per cent on the BSE. During the day, it zoomed 9.62 per cent to Rs 279. At the NSE, shares jumped 5.37 per cent to close at Rs 267.75. On the traded volume front, 54.11 lakh shares were traded on the BSE and over 6 crore shares on the NSE during the day. Shares of Jet Airways had zoomed 15.5 per cent on Monday. Naresh Goyal and his wife will resign from the board of the airline, according to a regulatory filing Monday. The decision was taken at the airline's board meeting held in Mumbai Monday. In the filing to the stock exchanges, Jet Airways Monday said Naresh Goyal, Anita Goyal and one nominee of Etihad Airways PJSC would step down from the board.