Business Corner

Published on: 

81 pc Indians feel their smartphones don't have all requisite features: Study

New Delhi: User preferences are evolving at a rapid rate in the Indian smartphone space, and a significant majority of people feel that their smartphone doesn’t have all the features that they need, says a study. According to the Consumer Insights Study 2018 by gadgets research portal 91mobiles.com, 81 per cent Indians feel that their smartphones don't have all the requisite features. As per the study 21 per cent users said waterproofing is the most desired feature in smartphones, followed by quick charge support cited by 19 per cent, front-facing flash desired by 15 per cent and face unlock feature by 11 per cent. When it comes to issues, one out of four respondents of the survey said that battery degradation was the most common issue in all brands. Around 20 per cent feel that software slowdowns are the next big problem, followed by camera consistency. India has a considerable set of users who have either upgraded from feature phones or have become early movers in this segment. The study aims to understand the way user preferences are evolving in the smartphone space. The survey was taken by more than 15,000 smartphone users in the age group of 18-30, primarily male and enthusiastic about replacing their handsets every once in a while. Around 50 per cent respondents of the study have owned their smartphones for over a year and shared their views on how brand loyalties were shifting in this space and the most common issues faced by them over time.

India tops as Asia's most investment-savvy economy: StanChart

New Delhi: India is Asia’s most investment savvy economy and more than two-thirds of the country’s affluent class prefer to use various investment products to achieve their financial goals and greater social mobility, says a study. According to a new Standard Chartered study of 11,000 emerging affluent consumers across Asia, Africa and the Middle East, 68 per cent of Indian people belonging to this segment are using investment products to achieve their financial goals, as compared to an average figure of 57 per cent. For the purposes of this study ‘investment products’ refers to fixed income investments, stocks, equities, mutual funds, unit trusts, investment-linked insurance, self-invested pension funds, real estate investment trusts (REITS) and real estate property funds. As per the study, the number one financial goal for India's emerging affluents is saving towards their children’s education which is also the top savings priority across the markets in the study. “It is exciting to see that social mobility is booming among the emerging affluents, and that they are outstripping their parents’ success in education, careers and home ownership,” said Shyamal Saxena, Head - Retail Banking, India, Standard Chartered Bank.  Saxena further noted: “Digital financial products are enabling the emerging affluents to achieve their goals, and these tools will be crucial in helping them take their personal financial success to the next level.” The study said, 31 per cent of emerging affluents is selecting mutual funds, a quarter (25 per cent) choosing fixed income investments and 22 per cent equity investments.  

Daily Pioneer
dailypioneer.com