With tobacco industry considered to be a major contributor to environmental damage, the alarming rate of tobacco consumption in Odisha has become a major cause of concern for climate activists.
Though the State Government has banned sale and manufacture of tobacco products since 2013, about 51 % men and 26 % women in the State consume tobacco in any form, as per the National Family Health Survey-5 (2019-2021). This is higher than the national average of 38 % men and 8.9 % women.
As far as consumption of smokeless tobacco is concerned, Odisha records the highest prevalence of smokeless tobacco (SLT) use, at least four times the national average. As per a study conducted last year basing on the outcomes of Global Adult Tobacco Survey (GATS) I and II, the prevalence of SLT in the State has increased from 35.49 % to 56.53 % within seven years, whereas the national prevalence reduced from 18.4 % to 12.76 % during the period.
Environmental activists opine that the State Government should implement hefty tobacco taxes, including an environmental tax, tighten enforcement to reduce consumption of tobacco in all forms. They are also of the view that the State Government should give support to tobacco farmers so that they can switch over to sustainable crops.
Mohammad Imran Ali, an anti-tobacco campaigner from Odisha, said, “There are loopholes in tobacco laws, for which both the Centre and the State Government have failed to check tobacco consumption. Companies are twisting the laws as per their own convenience to sell their products in the market.”
“Though both direct and indirect endorsement of tobacco products is prohibited in the country, hoardings of celebrity endorsing various tobacco brands are being displayed across the country,” he added.
Notably, as per the WHO, tobacco industry costs the world more than eight million human lives, 600 million trees, 200,000 hectares of land, 22 billion tonnes of water and 84 million tonnes of CO2.
In its report “Tobacco: Poisoning our planet”, the WHO said the industry’s carbon footprint from production, processing and transporting is equivalent to one-fifth of the carbon dioxide produced by commercial airline industry every year, further contributing to global warming.