The country’s mobile handset brand Reach Mobile, a division of the Rashmi Group, launched two new HD smart phones, Reach Klassy 300 HD and Reach Klassy 400 HD, in Odisha here on Saturday.
Talking about the company’s investment plan in the State, Rashmi Group President Vinay Kumar said Odisha has a huge potential in the mobile phones market. Currently, the company has 15 distributors in the State reaching out to over 1,000 retail points.
The company, which has so far introduced 50 models of handsets in the national market, will invest Rs10 crore in the financial year 2015-16 for manpower, infrastructure, marketing and advertising to enhance its market share in the State and to elevate its position to number-1 from the current third position, added Kumar.