The PETA (People for Ethical Treatment to Animals) India was part of the JD Institute Annual Design Awards-2016 held here on Wednesday where a model with the PETA’s cow mascot walk down the ramp promoting the ‘No leather’ campaign with PETA Associate Manager (Celebrity Media Projects) Benazir Suraiya.
JD Institute Centre Director Vishal Subudhi, licensee Sibadutta Subudhi and Executive Director RC Dalal were present among others. This is an inspirational step to motivate youths to prevent animal abuse in the fashion industry, said Subudhi .
A show of fashion garments was held on the occasion, where students of the JD Institute of Fashion Technology presented fabrics and designs. The show named Untold Stories featured 45 collections. Amanda Marques De Souza, who was in India for the first time, attended the show.
The event had in attendance eminent personalities. The event was a platform for the students to showcase their creativity and enhance their potential brands in India and abroad, said the Centre Director.