The HDFC Bank has partnered with the Bhubaneswar police to launch a road safety initiative in the city called ‘Traffic Paathshala’ aiming to make the city roads safer by creating awareness on the dos and don’ts of road safety.
At an event organized in the city, the initiative was inaugurated by DCP (Traffic) Bijay Kumar Sahoo, cine actress Archita Sahu and Zonal Head, HDFC Bank at Zonal Office, Bhubaneswar Rajesh Srivastava by flagging off road show and school awareness programme.
Nearly 10 lakh people are expected to benefit from this four-day initiative, which will cover city’s major road crossings of Bhubaneswar.
Under the road show initiative of ‘Traffic Paathshala’ groups of volunteers would be stationed at the city’s busy traffic junctions including markets, residential localities, schools and colleges where they’ll hold placards to encourage people to follow road safety rules.
While the volunteers will reward the motorists found observing traffic discipline with a token of appreciation, the others found violating will be enrolled in the ‘Traffic Paathshala’ and will be informed about the dos and don’ts of road safety.