Department of Journalism and Mass Communication, along with the Faculty of Humanities and Languages, organised a three-day workshop on Understanding the role played by communication in the process of national development. The webinar concluded on Monday.
The resource person for the workshop was Alok Kumar Pandey, communication specialist at Pan IIT Alumni Reach for India Foundation. Pandey is an alumni of Central University of Jharkhand, currently based in Ranchi and delivered the session online..The convener of the workshop, Vishakha Rajurkar Raj, Assistant Professor, Department of Journalism and Mass Communication, introduced the subject as well as the speaker.
On the first day of the workshop, Pandey gave a brief about the theoretical nuances of development communication using PowerPoint presentation. He discussed about the definitions of development communication and the historical accounts from India of how communication played an important role in convincing general public for social change leading to development.
The second day of the workshop was focused on the Atma-Nirbhar Bharat and communication strategy to disseminate the peculiarities of the concept. The speaker of the day was Sangeeta Jauhari, Dean, Faculty of Humanities and Languages and IQAC coordinator, RNTU.
The topic and the speaker was introduced by Ruchi Tiwari Mishra, HOD, Department of Languages, RNTU. Dr.Jauhari instigated the participants to think about Atma-Nirbhar Bharat as an individual self. She discussed about the important of being self-dependent in life and acquire self-reliance. She pointed out that self-reliance doesn’t mean boycotting others but using the possible available resources.
The concluding and third day of the workshop was quite lively with Pandey taking over the session again. The practical application of designing the messages for developmental process were discussed by him.