'Kisan Channel to help fulfil farmers' dream'

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The Kisan (farmer) Channel, a dedicated channel for farmers which is going to be launched by the Doordarshan soon, would make the dream of producing wealth from the land come true.

It is an ancient belief of our country that the prosperity of the farmers would bring prosperity to the nation. These views were expressed by Public Relations Minister of the State Rajendra Shukla during a discussion jointly organised by Prasar Bharti, Makhanlal Chaturvedi National University of Journalism and Communication and Madhya Pradesh Council for Science and Technology in Bhopal on Friday.

The discussion was organised on the topic, ‘Doordarshan Kisaan Channel: Nature and Composition’ at Makhanlal Journalism University as a consultation meet to seek suggestions from various segments of the society for the successful operations of the channel. Shukla who was present on the occasion as Chief Guest expressed hope that the channel would serve a great purpose by making agriculture a profitable occupation, connecting farmers with modern agriculture science, technology and knowledge.

It may be noted that announcement for starting Doordarshan Kisaan Channel was made during the Union Budget this year. This was the second consultation meet organised by Prasar Bharti in Bhopal after the first one which was organised in New Delhi.The meets are being convened as a part of the initiatives of Prasar Bharti to make the upcoming channel as useful for the farmers and society as possible.

Additional Director General (ADG) of Doordarshan, Manoj Pateriya said the decision of starting a 24-hour dedicated channel for farmers reflected the government’s commitment to ensure development of the farming community of the nation.He appealed the dignitaries present on the occasion to give valuable inputs in the form of suggestions to improve the quality of programmes of the channel and to make it a success.

Vice-Chancellor of Makhanlal Chaturvedi National University of Journalism, Prof BK Kuthiala who was presiding over the function, said the discussions being organised at different places of the country in this direction was a great initiative of the government and Prasar Bharti as farmers were the central point of discussion. He said that such thing has never happened in the past that too at such a broad level.

The first session of the discussion which was organised from 11.30am to 1pm discussed on who exactly the farmers are and what were their information needsIJ While the second session was focused on the proposed structure and nature of the channel wherein suggestions and feedbacks came from all the participants representing various segments of the society including farmers, teachers, media-persons, social workers, media activists, researchers and others.

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