Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) on Thursday elevated the Go Riding spirit with the inauguration of premium big bike business vertical the Honda BigWing in Bhopal (Address: 253/253A, Old Ashoka Garden, Raisen Road Bhopal-462023).
Speaking on the inauguration of BigWing in Bhopal, Yadvinder Singh Guleria, Director - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “Our focus is on expansion of Honda BigWing (Honda’s exclusive premium motorcycle network) to deliver a truly differentiated immersive experience closer to customer. Today, we are delighted to inaugurate BigWing in Bhopal. Through this new premium outlet, we aim to take Honda’s fun motorcycles closer to customers in Bhopal and bring to them our mid-size range of premium motorcycles.”
Noteworthy, the differentiated Silver Wings expanded from its first Gurgaon showroom ending FY‘20 to over 40 BigWing dealerships across both BigWing Topline (for entire premium motorcycle range from 300cc to 1800cc) and BigWing (exclusively for mid-size motorcycle segment) retail formats.
Diverse Product Portfolio Honda’s premium motorcycle retail format is led by the BigWing Top line in top metros and BigWing in other demand centers.