Yellow Tie Hospitality, India’s restaurant Franchise Management company, launched its first ever Vegetarian Restaurant in India. The first outlet was opened at Hoshangabad Road in Bhopal.
Yellow Tie Hospitality has taken over the brand from Celebrity Chef Harpal Singh Sokhito who grew the business through franchising. Twist of Tadka is an Indian Casual Dining Restaurant format serving Indian appetizers, Indian Mains, Desserts & Beverages. Yellow Tie Hospitality plans to launch 5 stores at PAN India level with focus on Tier-2 & Tier-3 cities in the next one year.
While talking to media persons here on Thursday, Harpal Singh said the restaurant concept brings to you fun, casual, authentic food from Chef Harpal's famous TV shows, travel and his mother’s kitchen. Twist of Tadka derived it's essence from the Fun loving Punjabi personality of Chef Harpal and his popular television show Turban Tadka. Good food and fun—in an out of the box ambience of cultural yet retro Punjab, is the crux of the brand.
You can sit back in comfort, chill and have a great meal experience where finger licking is absolutely allowed.
The chef further said that the twist of Tadka stands for taste, experience, quality, credibility and redefines Fun and Food. The mouth-watering, famous dishes from the television are now being served on the plates of Twist of Tadka.
He further said, “Whenever I visit different cities of India, I’m always asked the question that where can people go if they want to taste Indian delicacies that they see me preparing on my shows. Also, Indian cuisine has remained the most preferred option for family dining options. We have a very interesting menu that we feel will cater to all age groups. Some signature dishes like ‘SabzPanchmel’, ‘Paneer Highway Butter Masala’, ‘BabycornKurchan’,‘Mexican Cheesy PaniPuri’, ‘Black & White Cookie Lassi’, ‘Mirchaan Wala Halwa’ & much more.
Karan Tanna, Founder &CEO, Yellow Tie Hospitality said, “We are very excited to finally launch an out & out Indian cuisine Casual Dining brand and we can’t wait to grow it in India.
We are planning to invest 1 million USD every year for the next 3 years& plan to open 10 stores at PAN India by end of 2019.We are very optimistic to grow across Tier-2 & Tier-3 cities in India.”