Making interesting use of social media, the Aam Aadmi Party has come up with short, sharp videos on the new ministers inducted in the Shivraj Singh Chouhan-led Bharatiya Janata Party (BJP) Government of the State.
AAP launches series of short video clips 'exposing' the newly inducted BJP ministers in Madhya Pradesh. Good, short videos 'exposing' the newly inducted BJP ministers though elections are two and half years away in the state. AAP social media team quite active in the state and have started taking to task the ruling BJP on the social media.
AAP has launched an aggressive campaign on social media in Madhya Pradesh. The party has come up with a video series of short one minute videos, 'exposing' the newly inducted ministers.
The video clips titled, 'Janiye Apne Neta Ko' [Know Your Politician] tell viewers about the charges faced by the ministers and allegations on them apart from the controversies they have been involved in.
For example, the video on Rustam Singh tells about his slapping a man at the toll plaza and the sections under which case was registered. Similarly, there are other video clips released on social media.
Jaibhan Singh Pawaiya's background, the charges of fanning communal hatred and robbery that have been leveled against him, are described in the other video.
Clearly, AAP's social media team seems to have stolen a march over Congress. Though elections are over two years away, AAP is already in the election mode. It has launched 'One booth, 10 youth campaign' too.