‘Basant Utsav Mela 2020’ captivates city’s shopaholics

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The “Basant Utsav Mela 2020” being organised at Gauhar Mahal had a kick start here from Friday. On Sunday, the exhibition-cum-sale observed a huge footfall of the shopaholics.

There is an exquisite collection of dress materials, leather, food items, terracotta and much more. The mela is captivating the interest of the people especially, the women participants as there is a high range of jewelleries and accessories.

As many as 35 to 40 Self Help Groups (SHGs) from various States of the country have experienced in the mela. The mela is being put up till March 2.

Artisans belonging to SHGs from various districts of Madhya Pradesh have arrived in the mela to display and sale their products. Noticeably, these artisans earn the profit of sale directly from the customers.

The mela has brought a huge variety of different materials from Gujarat, Madhya Pradesh and Chhattisgarh as well. There are hand printed cotton bed sheets, fine cotton dress materials, readymade kurtis and bed sheets from Gujarat, handloom bed sheets and interior materials.

Sharing a major collection from Madhya Pradesh the mela is vying to attract the customers fond of Maheshwari and Chanderi. A variety of Chanderi dress material, sarees, bed-sheets, terracotta, bagh print, jute and leather materials like purses and hand bags. The fair has got artisans from Indore, Rajgarh, Satna, Balaghat and Mandla.

This is not the limit for the people of the city. The cultural programmes are also being organized on the weekends to entertain the customers arriving at the mela. On Sunday, Fag geet and Holi geet were performed at Gauhar Mahal leaving the audience enthralled.

Daily Pioneer
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