

Vidushi Daga, CEO of Clone Futura speaks with SANGEETA YADAV about the training organisation that aims at teaching IT and computing modules to children, housewives and senior citizens
What is Clone Futura all aboutIJ
It is an onsite and home- based training that we impart to people on a regular basis. We teach them about the various tech gadgets around them and their application. Clone Futura has taken a step in this direction towards empowering senior citizens, housewives and children to take charge and to communicate more effectively. We offer a unique and promising business proposition that has no known competition. Our mission is to make every housewife a successful entrepreneur and our motto is to transform India digitally.
Tell us about its modulesIJ
The modules are simple and easy to follow with step by step explanation complete with illustrations. Each module is targeted to the apprentice as per the essentials and needs.
What are the latest developments you have seen in the field of computer trainingIJ
Today, we’re on the brink of a new digital wave, where technology is beginning to out do us in every field. Computers are deciding which products to stock on shelves, performing legal discovery and are used for even winning game shows. Computers will soon be driving our cars and making medical diagnoses. That’s why technology companies are becoming increasingly consumer driven, investing in things like content, from which we’ll sign onto massively online services to entertain and educate ourselves. Tech training have fuelled the ambitions of more than 1000 billion people, providing the drill demanded most by companies looking to hire, retain and nurture top talents.
Tell us about the challenges in this fieldIJ
Because of the advent of technology and its rapid influence on our lives, some people are finding it difficult to cope with it. Senior citizens who have never worked on computers and other gadgets find it most difficult to cope with this transformation. The widening gap can seem frightening, and most people don’t know how to bridge it. Through Clone Futura, we provide an opportunity to the youngsters to learn.
How can we deal with these tech-related challengesIJ
We can offer 24x7 offline and online support to give solution at the precise time. Technology Camps are creating awareness of new developments in the industry.
Teaching at client’s premise, at the centres, tie-ups with associations along with strong support system with time to time training to enhance operational efficiencies are some of the solutions through which one can deal with challenges.
Tell us about the courses and products offeredIJ
The products are focused for solving technological challenges faced by senior citizens, housewives and children. Training will be for all sectors of the society who are novice or professionals and wish to upgrade their knowledge. Some of the products are—
learn Computers in eight hours, (for people who have never used computers)
Common Man Necessity for work 10 hours , (for people who work and have less knowledge of technology)
Mothers special six hours (for mothers who would like to train and help their children to learn many things using computers)
learn iPad/ Tablets/ smart phones in two hours
Technology camps and regular classes for children aged from 4 to 15 years.
How is the response to this unique serviceIJ
The market for these products is 600 million and for the past four months, we’ve taught 1,800 students. The demand for this service is definitely there. We have developed fast track courses which are easy to learn. Our products have generated great interest in all levels. We have also received a positive feedback from the industry where companies want us to help in imparting knowledge to their workers. The lodha Group has appointed us to train the senior citizens and housewives of Greater Mumbai at various clubs and societies.
What is the fee IJ
Fees for the programmes varies and costs between Rs2,400 to Rs6,000.