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Today, the popularity of a company depends on the brand. It is an identity of the company and or their products in the market. Brand Management process of identifying and managing marketing techniques for a particular service or product to increase its market value, and popularity among the customers. The work of a brand manager is to plan, develop and direct the marketing efforts for a particular brand or product. Individuals wanting to make a career as a brand manager must hold an MBA degree in Brand Management or Marketing Management. If you are quick on your toes, result oriented, creative, energetic and organised, a career in this field can take you places. A few colleges to study Brand Management are:

  • Fairfield Institute of Management and Technology, New Delhi. Course: MBA Product and Brand Management
  • Velankanni Institute of Management Studies, Nellore. Course: MBA Product and Brand Management
  • Doraha Institute of Management and Technology, Ludhiana. Course: MBA Product and Brand Management
  • Indian School of Business Management, New Delhi, Hyderabad, Chennai and Mumbai. Course: Advanced Diploma in Brand Management
  • International Institute of Retail Management, New Delhi. Course: Post Graduate Diploma in Brand Management
  • Institute of Management Studies, Ghaziabad. Course: Post Graduate Diploma in Brand Management
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