President Ram Nath Kovind will inaugurate MSME summit for promoting the “One district one product” scheme here on August 10. The summit to boost micro, small and medium enterprises would be corollary to the UP Investor’s Summit held here on February. The ODOP designed to promote traditional industries and spur local economy. The ODOP scheme seeking international branding was launched on January 25 this year.
The MSME and Khandi and Village Industries Minister Satyadeo Pachauri said that the summit is being organized to boost the Micro, Small and Medium Enterprises sector. The summit aims at propelling Yogi Adityanath Government’s flagship ‘One District, One Product’ scheme on a big scale for international branding and marketing the theme. The ODOP seeks to promote traditional industries synonymous with the respective districts of UP to spur local economy and create jobs. The aim of the ODOP is optimising the production, productivity and income, preservation and development of local crafts/skills and promotion of the art and improvement in product quality and skill development.
MSME sector is the backbone of UP’s industrial landscape and contributes 60% to its annual industrial output. It employs around 4 crore people, generating direct economic activity worth Rs 1.2 lakh crore annually.