The Bhubaneswar Municipal Corporation (BMC) has started its campaign against use of plastic by placing hoardings at prime locations to make people aware along with two radio jingles aired through three FM stations to take the message to more and more people.
The BMC communication team is also planning a leaflet with a message on how to build a plastic-free city and facts about the ill effects of polythene, plastics, legal provisions to ban plastic and what are the provisions to restrict, regulate and ban use of plastic.
The plastic bottles would be recycled by manufacturers; and the State Pollution Control Board would initiate action against polythene manufacturers in industrial areas.
The two jingles, being aired by Red FM, Big FM and Radio Chocolate, would tell the listeners about the ban of plastic bottles, polythene. Besides, four types of hoardings are already placed in fight locations and would multiply more to be more visible across the city.
BMC officials said that soon a tableau would also roll out to intensify the campaign and advertisements in film theatres on restricted use of plastic and Swachha Survekshan 2019 would be issued very soon so that the filmgoers would be educated on the topic and spread the message in the society.
